Bringing clarity to your brand’s print & digital design
Helping big-hearted brands tell their story with authenticity and integrity
If you’re tired of design that feels disconnected, it’s time for a different kind of design.
Because I see you. If your brand feels more like a patchwork quilt than a cohesive story, you’re not alone.
Your brand deserves to be remembered and to connect with the right people. And great design will help you do exactly that.
But whether you’re a founder growing something from the ground up, or a marketing manager with 47 tabs open, the dream of cohesive print & digital design can quickly become buried under all the hats you’re wearing.
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You’re feeling stretched
Are you juggling your brand’s assets without any guidelines? Attempting everything in Canva with mediocre results? Or reinventing templates for every touchpoint that haven’t really worked?
Sick of explaining your vision (again) to designers who don’t really get your business? -
Let’s simplify & strengthen
Imagine a brand identity that’s easy to use, instantly recognisable, and truly reflective of what you do. With one-on-one support from a designer who gets your big picture ‘why’ and your everyday nitty-gritty, together we can make that happen.
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So it feels just right
Print & digital design that feels like second nature–easy to use, instantly recognisable, and genuinely helpful in your day-to-day. And best of all? You’ll finally feel confident showing off your brand.
Bringing your story to life through print & digital design
Creative roots and real-world experience
The idea for JKD design grew out of a simple frustration. In my early days as a designer working in agencies, I was always hidden out of sight from the people I was designing for. This felt so illogical to me: I wanted to be closer to the client so I could meet them and get a feel for who they really were. Yes, as you can tell, I love getting comfy and having a proper chat. I craved a more personal and collaborative approach that put the client and their story front and centre.
Following this curiosity, JKD design sprung to life in 2010–and I’m happy to say, I’ve never looked back.
Over the years, I’ve crafted bespoke designs for a wide array of clients, from multinational corporations and state government campaigns to grassroots initiatives and solo startups. This breadth of experience has shaped my belief that thoughtful design is never one-size-fits-all. It’s about listening, understanding, and creating work that truly fits the people it’s made for.
My heart-led approach and passion for a good chat still shapes how I work today.
Read more about my experience on LinkedIn

The Design Process
Here’s how we’ll do it:
In Their Words
Just between us
When I’m not at my desk crafting fresh print & digital design ideas, you’ll probably find me at South Beach soaking in the deep blue & Freo Doctor on a summer’s afternoon—it’s a little slice of paradise. Here’s three more things you might not know about me:
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I’m a total type nerd!
Typography is one of my great passions – I can happily get lost in it for hours. My collection of books on the subject is a little crazy, but very precious to me.
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Inspired by travel
When I’m not in Freo, you’ll often find me & my family in the North of Scotland or the South Island of New Zealand visiting family and enjoying amazing outdoor adventures, bringing fresh perspectives to my creativity.
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Music has my heart too
Music has always been a significant part of my life. With a background in classical music, particularly as a trained flautist, I’ve developed an appreciation for rhythm, harmony, and balance. These musical principles often find their way into my design work, influencing the flow and structure of my design.
Let’s build your brand together
Your brand has a story worth telling—let’s tell your story together.
Based in Walyalup/Fremantle, Western Australia | Working worldwide